Qibud: The Swiss platform for strategic execution born in the field
The story of a waste that costs millions
Neuchâtel 2009
Gilles Ruffieux observes the same scene in every company he supports: brilliant talent working on the wrong topics. Teams that never cross paths even though they are solving the same problem. Critical skills mobilized on “urgent” matters that are not.
The reality is stark: it is almost impossible to have the right people, at the right time, on the right topics.
This waste represents 15 to 25% of your revenue.
It is also the leading source of frustration for your leaders and disengagement for your teams.
While your competitors accelerate, your efforts are scattered.
You could achieve 4x more with your current resources.
15 years of methodological R&D: from the field to technology
Tested, proven, assembled methodologies
Coming from digital in Swiss high-end watchmaking—where the craft always comes before technology—Gilles spent 15 years testing the best strategic execution methodologies with more than 30 pioneering companies:
Field-proven approaches:
OKR (Objectives & Key Results)
for strategic alignment and dynamic prioritization
Lean Startup
for rapid market adaptation and validation through experimentation
SCRUM
for agile execution and short cycles
Hoshin Kanri
for strategy deployment and cascading objectives
Design Thinking
for user-centered innovation
Shared governance
for accountability and team autonomy
Execution circles
(proprietary methodology) to set the pace and make execution more agile without organizational disruption
Each concept has been crash-tested in real-world conditions.
Each feature addresses a concrete need identified in the field: facilitating cross-team collaboration, synchronizing priorities in real time, transforming misalignment that costs you up to 25% of your revenue.
Adaptability at the heart of the system
Qibud does not impose a method on you.
The platform adapts to your context, your culture, and your existing processes.
Whether you use OKRs, the Balanced Scorecard, the Agile method, or a traditional or hybrid approach, Qibud supports your methodology and evolves with you.
A unique ” World Model Ready” technology: the innovation that changes everything
But Qibud would never have come to life without Samuel Arnod-Prin, our CTO.
A senior developer behind a revolutionary data engine used by the largest Swiss watch groups (Bulgari, Richemont, Swatch Group), Samuel designed Qibud’s unique core: an “AI Ready” architecture that we are taking to a new dimension.
This proprietary technology, developed in Switzerland, enables:
Real-time prioritization
based on strategic impact
Automatic detection of misalignments
between strategy and execution
Augmented collective intelligence
that learns from your data
Total adaptability
to your working methodologies
The result?
Prestigious clients such as Bulgari Watch (4 years) and Grisoni (2 years) manage their strategies, programs, and projects daily on our platform.
A remarkable Swiss Made technology story—business-focused and deeply human.
They trust us
Our Mission & Vision: people at the center of performance
Mission
Transform teams’ energy into results they are proud of.
Because wasting talent is the silent scandal of modern organizations.
Because your teams deserve to work on what truly matters.
Vision
Tomorrow’s successful companies will bring together talent motivated by a shared purpose.
Connected and organized as networks, they operate like a global organic intelligence, dynamically synchronizing to achieve maximum impact.
In a world that has become unpredictable, your only sustainable competitive advantage is your speed of execution.
Qibud Business Accelerator: from ambition to results at real speed
The Swiss Made promise
Guaranteed results for Swiss SMEs and mid-sized companies
In 4 weeks
First real-time operational dashboards
100% clarity on strategic priorities
Mobilized, accountable teams
In 1 year
EBITDA: potential +6 points
Team engagement: +30–50%
Execution velocity: +30–50%
Alignment: 50–60% of your teams perfectly aligned on priorities
Waste reduced: issue detection in 1 week vs 12 weeks (traditional methodologies)
Why companies choose Qibud
Swiss Made technology
15 years of R&D and 30+ pioneering companies
Proven methodologies adapted to your context
AI Ready architecture for augmented collective intelligence
Local French-language support from experts who know the economic fabric of French-speaking Switzerland
Compliance with regulatory requirements and existing processes
Scalability from SME to mid-sized company
The Live scan, step 1 that shows you whether your teams are focused on your priorities, truly
0–30 min
Your priorities
You define your 3–5 priorities and their importance.
30–90 min
Your projects
We map the 15–25 projects and who is working on them.
90–120 min
The diagnosis
You see where time is really being spent.
🟡 2 hours max
🟡 Free
🟡 You decide afterwards








